1. Introduction
Utvek ("we", "us", or "our") is a Stockholm-based web design studio that builds websites for healthcare, wellness, and hospitality businesses. This Privacy Policy explains how we collect, use, and protect your personal data when you visit our website or engage our services.
2. Data Controller
The data controller responsible for your personal data is:
Utvek
Stockholm, Sweden
Email: hello@utvek.com
3. Data We Collect
We may collect the following categories of personal data:
Information You Provide
- Name and email address (when you submit our contact form)
- Project details and messages you include in form submissions
- Any additional information you voluntarily provide via email or other communication
Automatically Collected Data
- IP address and approximate geographic location
- Browser type, device information, and operating system
- Pages visited, time spent on pages, and referral source
4. How We Use Your Data
We use your personal data for the following purposes:
- To respond to your inquiries and provide the services you request
- To improve our website performance and user experience
- To comply with legal obligations and protect our legitimate interests
- To send project-related communications (we do not send marketing emails without consent)
5. Legal Basis for Processing (GDPR)
Under the General Data Protection Regulation (GDPR), we process your data based on:
- Consent — When you submit a contact form, you consent to us processing your data to respond to your inquiry.
- Legitimate interest — We analyze website usage data to improve our services and ensure site security.
- Contractual necessity — When we enter into a service agreement with you, we process data necessary to fulfill that contract.
6. Cookies and Tracking
Our website uses essential cookies required for the site to function properly. We may also use analytics cookies (such as privacy-friendly analytics) to understand how visitors use our site. These analytics tools do not use cookies that track you across other websites.
You can control cookie preferences through your browser settings.
7. Data Sharing
We do not sell your personal data. We may share data with:
- Service providers who assist us in operating our website and delivering our services (e.g., hosting providers, email services)
- Legal authorities when required by law or to protect our rights
8. International Data Transfers
As we serve clients in the United States and operate from Sweden, your data may be transferred between the EU/EEA and the United States. When such transfers occur, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses (SCCs) approved by the European Commission.
9. Data Retention
We retain your personal data only for as long as necessary to fulfill the purposes outlined in this policy. Contact form submissions are typically retained for 24 months, after which they are securely deleted unless an ongoing business relationship exists.
10. Your Rights
Under GDPR and applicable data protection laws, you have the right to:
- Access — Request a copy of the personal data we hold about you
- Rectification — Request correction of inaccurate or incomplete data
- Erasure — Request deletion of your personal data ("right to be forgotten")
- Restriction — Request that we limit how we process your data
- Data portability — Receive your data in a structured, machine-readable format
- Objection — Object to processing based on legitimate interest
To exercise any of these rights, please contact us at hello@utvek.com. We will respond to your request within 30 days.
11. Security
We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. Our website uses HTTPS encryption, and we regularly review our security practices.
12. Children's Privacy
Our website and services are not directed at individuals under the age of 16. We do not knowingly collect personal data from children. If you believe we have inadvertently collected data from a child, please contact us immediately so we can delete it.
13. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "last updated" date. We encourage you to review this policy periodically.
Contact Us
If you have questions about this Privacy Policy or wish to exercise your data protection rights, please contact us:
Email: hello@utvek.com
You also have the right to lodge a complaint with your local data protection authority. In Sweden, this is Integritetsskyddsmyndigheten (IMY).